02 Sep Jennifer (Jenny) Brown
Over 50? Have a Crazy Idea for a Business? How about Bowser Beer?! …
Jenny Brown – Entrepreneur at age 55 –
Jenny Brown was successful in sales, marketing and information technology. But after a few decades in the corporate world, she wanted a greater challenge, to forge her own path.
She came up with the idea for pretzels, cigars and beer for dogs. Many told her she was crazy to put money and time into a business sure to be a fad, but she proved them all wrong!
Now over 10 years later, she’s running a thriving dog treats-and-beer business!!
From the Bowser Beer website:
3 Busy Dogs, the company that created Bowser Beer for dogs, started as a small idea that grew with time.
In late 2007 Jenny Brown created some pretzel treats, now known as Bowser Bits, for a Christmas farmers market. After signing up for a pet festival, she was inspired by the idea of a beer and pretzel combination. Unable to find any, she recruited her two-legged and four-legged family to develop and test some samples. With the four family dogs eager to help taste test, they developed an initial batch which sold out quickly at the festival. Thus started a journey into researching and developing an all-natural, all-American made product that is healthy and fun for dogs.
3 Busy Dogs was named after watching their three active dogs at play. The 4th dog, Maggie, was an elderly mastiff who became the face of Bowser Beer on the original labels. Her picture can still be found on the 6-pack carriers but her image has been replaced by a younger mastiff (isn’t that typical!). Bowser Beer eventually became the trade name, as it was easier to remember. Three of these dogs were rescues and we were glad not only to give them a new home but also to find meaningful employment for them. Until the end of their days, they dedicated themselves to provide tasting feedback for all our treats.
By providing a fun, healthy alternative to alcoholic beverages we hope to enlighten pet owners everywhere as to why there is a ‘beer’ just for dogs.
You can learn more about Jenny and see all the dog treats-and-beer by visiting BowserBeer.com.